About

Who is MADA?

Last updated: July 2026 · 5 min read

Quick answer: MADA is a TikTok Shop Official Partner agency in the United States, operating as Mada Global Corp. We manage TikTok Shop operations end to end for consumer brands across supplements, health and wellness, beauty, hair care, food and beverage, apparel and home goods: shop management, affiliate and creator operations, and paid media.

What does MADA do?

MADA is a TikTok Shop Official Partner agency based in the United States, operating as Mada Global Corp. We run TikTok Shop operations end to end for consumer brands selling in the US market.

Our work covers three disciplines run as one system: TikTok Shop management (shop configuration, listings, account health and compliance in Seller Center), affiliate and creator operations (programme design in Affiliate Center, sourcing, seeding, briefing and performance management), and paid media (Spark Ads and GMV Max placed behind creative that already converts).

We work across supplements, health and wellness, beauty and skincare, hair care, food and beverage, apparel, and home goods. The client manufactures the product and ships the orders; we operate everything on the TikTok Shop side.

What does being an Official Partner mean for our clients?

TikTok maintains a partner programme for agencies that meet its standards for operating seller accounts. Our partner status means we work inside TikTok's own tooling and escalation processes rather than around them, which matters most when something goes wrong: policy violations, account health problems, or a shop throttled without an obvious cause.

It does not mean an algorithmic advantage or guaranteed traffic, and we would rather say so plainly than let the credential imply more than it delivers. We explain the difference in full here.

How does MADA work?

  • Data before opinion. Creative angles, commission rates and budget decisions come from what the account is showing us, not from what worked for a different brand in a different category.
  • We own the operation. Creator outreach, sample logistics, briefing, listing fixes, account health and ad management.
  • We say no. If TikTok Shop is not right for your margins or your category, we would rather tell you on the first call than take the engagement.
  • You own everything. The shop, the revenue, the creator relationships and the data remain yours during and after the engagement.

How is MADA priced?

Pricing is individual. Scope varies too much by category, stage and how much of the operation a brand wants us to own for a published rate to be meaningful, so we quote after the first call rather than advertise a number that would be wrong for most of the brands reading it.

What we will tell you on that call, honestly, is when an agency is not yet worth it for your volume.

Frequently asked questions

MADA operates in the United States as Mada Global Corp, registered at 1007 N Orange St, 4th Floor, #3111, Wilmington, DE 19801. We serve US-market TikTok Shop sellers.

Yes. MADA is a TikTok Shop Official Partner in the United States and operates seller accounts inside that programme.

Supplements, health and wellness, beauty and skincare, hair care, food and beverage, apparel, and home goods. Every one of those categories has a published case study with Seller Center reporting behind it.

You do. We are added to your existing TikTok Shop as a partner rather than creating one we own, and the account, revenue, creator relationships and data remain yours if the engagement ends.

Talk to an official TikTok Shop partner

Tell us your category and where you are today. We will tell you straight what TikTok Shop can do for you — including when the answer is that it is not worth it yet.

Book a call → Message on WhatsApp

or email hello@wearemada.com